Boost your marketing strategy with smaller profiles - here's why

Mixing large and small profiles in your marketing strategy and increase your results. At Boostified, we specialize in nano- and micro-profiles, which have between 500-10,000 followers, and we highly recommend including them in your marketing strategy.

Here's why smaller profiles are beneficial:

  1. Better engagement: Nano- and micro-profilers have followers who are often friends and family creating a stronger relationship with each individual. This leads to higher engagement and genuine interest in the content posted by a micro-profile.

  2. Trust in recommendations: Consumers worldwide trust people more than traditional ads and recommendations from friends and family carry the most weight. Working with smaller profiles is an effective way to tap into this trust and boost your brand's credibility.

  3. Local presence: Smaller profiles typically have followers who are nearby, making it an ideal way to spread your message locally, especially if you have a local shop or restaurant.

  4. More options: 75.8% of all Instagram accounts are micro-profiles, providing a wide range of profiles to choose from when developing your marketing strategy.

  5. Cost-effective: Marketing on social media can be expensive, especially when targeting large profiles with a massive reach. Using nano- and micro-profiles is a cost-effective option as it spreads your message widely without the high cost.

Are you interested in including nano- and micro-profiles in your marketing strategy? Create an account now!

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