How to increase your engagement rate on Instagram

Your engagement is calculated by adding the number of comments and likes and dividing this by your number of followers. This means that it is not always your number of followers that determines your engagement, it is how you interact and engage with your followers!

🖤 Publish a couple of posts every week! Continuity and a steady flow are a few things that will raise your engagement rate.

🖤 Your posts must have a message! Feel free to vary your content in your feed so that it maintains a high quality.

🖤 Get to know your followers and interact with them! Do this by asking questions and answering comments and make sure to publish your posts when your followers are active to increase the opportunities of interaction. This also means that your post will be placed high in the feed on Instagram.

🖤 Use stories or videos. It's just your own creativity that stops you. There are many ways to work with video and it is an effective format to create greater reach and manage to get away from Instagram's algorithms.

🖤 Get a business account on Instagram so you have access to important data needed to create targeted content that creates engagement.

Always stay up to date and read news about functions and algorithms on Instagram!