Therese

UGC & content creator

Therese creates content in home, interior and lifestyle. She started her Instagram account many years ago as a hobby alongside studies and work, later grew curious about UGC, added TikTok and now works full time with social media marketing.

app.boostifiedpay.com/bytherese

With BOOSTIFIED—Pay you can use your workspace as a CRM for your creator business: gather contacts, manage collaborations and find new business opportunities.

Tell us a little about yourself! What kind of content do you create and how did you get started?

My name is Therese, I am 40 years old and live with my family (husband, two teenage sons, two ragdoll cats and the pug Sigge) in a fully renovated house just outside Halmstad. I create content in the home/interior/lifestyle segment. I created my Instagram account many years ago and had it as a hobby alongside studies/work. After a while it grew, I became curious about UGC, also started a TikTok account and now work exclusively with social media marketing. The most fun thing I know!

You have won collaborations worth SEK 11,000 through us this year. What have the collaborations meant to you?

A lot! It gives me freedom and flexibility to work with my dream. I feel lucky to be able to work with one of my biggest interests!

Which collaboration are you most proud of? What did you create?

Cats (and dogs) are very close to my heart, something that shows quite clearly on my account. That is why I am extra proud to take part for the second year in a row and, through a reel, highlight Homeless Cats Week together with Mjau.

How do you go about finding collaborations? Do you have any tips for other creators?

I like to sign up on platforms, like Boostified, that make it easier for creators and companies to get in touch. I also keep an eye on social media for which companies use creators on, for example, Instagram for their marketing. Then I sometimes try contacting them and introduce myself if I think we could be a good match! One tip is to put an email address in your bio too. Now many companies get in touch with me that way as well.

How have you experienced BOOSTIFIED—Pay? What has worked well and what can we improve?

I think Boostified is very convenient, since it gathers many different companies and you can read ready-made briefs and apply to the ones that suit your profile. You get clear instructions and know in advance what the companies expect. It would be positive with even more paid collaborations, to raise the status of us creators and the work we put in. Behind every post are many hours of work with planning, creative ideas, contact with companies, filming, editing and publishing, as well as engagement on social media.

Videos